Social Media Marketing Specialist

Company Description Self-employed professionals in Ludhiana collaborate with a variety of clients to help grow their online presence and brand visibility. The work environment is dynamic and project-based, offering exposure to different industries and marketing needs. Candidates can expect hands-on experience in building and managing social media and digital marketing campaigns. The focus is on practical skill development, professional growth, and delivering measurable results for clients.

Role Description This Social Media Marketing Specialist internship is a hybrid role based in Ludhiana, with flexibility for some work from home. The intern will assist in planning and executing social media strategies across platforms, including content scheduling, campaign support, and performance tracking. Day-to-day tasks include creating and optimizing posts, engaging with audiences, monitoring trends, and supporting digital marketing initiatives. The role also involves basic reporting on campaign metrics, coordinating with clients or supervisors, and contributing ideas to improve reach and engagement.

Qualifications

• Ability to work effectively with Social Media Marketing and Social Media Content Creation tools and techniques.
• Foundational understanding of Digital Marketing and Marketing concepts and practices.
• Strong Communication skills, including clear written and verbal communication.
• Familiarity with major social platforms (e.g., Instagram, Facebook, LinkedIn, YouTube) and basic analytics features.
• Interest in learning, attention to detail, and ability to manage time in a hybrid work setting.
• Current student or recent graduate in Marketing, Communications, Business, or related field preferred.
• Prior internship, freelance, or project experience in social media or digital marketing is an advantage.