Social Media Manager

Social Media Manager

La Maison Eterna Green Park, New Delhi (On-site) Full-Time

About La Maison Eterna

La Maison Eterna is a luxury home decor and gifting house, known as "curators of permanence." We craft handcrafted silver-plated serveware, crystal barware, jade accessories, vases, and candle stands, along with corporate gifting and wedding order programmes, designed to be treasured for generations.

The Role

We're looking for a Social Media Manager who can build a distinct, premium voice for La Maison Eterna across platforms. This role is about growing a community that actually converts and stays engaged, not just chasing follower counts. You'll own our content calendar, day-to-day posting, and community engagement, while working closely with design and performance marketing to keep organic and paid content aligned.

What You'll Do

• Own the content calendar and day-to-day posting across Instagram, and other relevant platforms
• Plan and shoot/source content that reflects the brand's luxury aesthetic: product features, behind-the-scenes craftsmanship, gifting stories, and seasonal campaigns (weddings, festive gifting, corporate gifting)
• Write captions and social copy in a tone consistent with a premium heritage brand
• Manage community engagement: respond to comments and DMs, and build relationships with the audience
• Track performance using real metrics: engagement rate, saves, shares, follower growth quality, and social-driven traffic/revenue, not just reach or impressions
• Identify and manage relationships with relevant micro and macro influencers/creators for collaborations and gifting
• Work with the design team to brief content and ensure visual consistency across organic and paid social
• Stay on top of platform trends and features (Reels, Stories, etc.) and adapt them to fit the brand without chasing every trend

What We're Looking For (Required)

• 1-3 years of experience managing social media for a brand, ideally in luxury, lifestyle, fashion, or home decor
• A strong sense of visual aesthetics and brand tone; you should be able to tell the difference between content that looks premium and content that just looks busy
• Strong copywriting skills for captions and social-first content
• Comfortable with basic content creation and editing tools (Reels/video editing, Canva, or similar); photography/videography skills are a plus
• Ability to read platform analytics and report on outcomes that matter (engagement, conversions, follower quality), not just vanity numbers
• Excellent communication skills and ability to manage community interactions professionally
• Experience with influencer/creator collaborations or gifting programmes
• Basic photography or videography skills
• Experience with social commerce (Instagram/Facebook Shop, tagged product posts)
• Familiarity with scheduling/social management tools (Meta Business Suite, Later, etc.)

To Apply: Send your resume and links to social accounts/portfolios you've managed to dhruv@lamaisoneterna.com.

La Maison Eterna is an equal opportunity employer committed to building a diverse and inclusive team.