Market Manager

Company Description PANKH NGO is a non-governmental organization committed to driving positive social change and empowering underserved communities. The organization focuses on sustainable, impact-oriented programs that improve livelihoods, expand educational opportunities, and promote social inclusion. PANKH NGO collaborates with local stakeholders, partners, and donors to design initiatives that are practical, scalable, and community-led. Team members are encouraged to bring innovative ideas, strong ethical values, and a genuine passion for social impact to their work.

Role Description The Market Manager is a full-time, on-site role based in New Delhi, responsible for developing and executing market strategies that support PANKH NGO’s programs and initiatives. The role involves identifying opportunities to promote the organization’s mission, building relationships with partners, donors, and community groups, and coordinating outreach and visibility activities. The Market Manager will analyze local market trends, gather stakeholder feedback, and help shape communication and engagement plans to enhance program reach and effectiveness. Daily responsibilities include planning and monitoring campaigns, managing data and reports, collaborating with program and communications teams, and representing the organization at events and meetings as needed.

Qualifications

• Ability to develop and implement market and outreach strategies, including planning campaigns and community engagement initiatives.
• Strong relationship-building skills to work with local partners, donors, networks, and community stakeholders.
• Competence in data collection, basic analysis, and reporting to track market performance and inform decision-making.
• Effective communication skills, including clear written communication and confident public speaking or presentations.
• Organizational and time-management skills to handle multiple projects, meet deadlines, and coordinate with cross-functional teams.
• Prior experience in marketing, outreach, program promotion, or NGO/social sector work is highly beneficial.
• Bachelor’s degree in Marketing, Business, Social Work, Development Studies, or a related field is preferred.
• Commitment to social impact, ethical conduct, and inclusive, non-discriminatory practices in all aspects of work.