Lead Generation Executive

Key Responsibilities

· Handle and qualify inbound and outbound leads received through various marketing channels.

· Conduct lead pickup and follow-up activities to convert prospects into sales opportunities.

· Execute cold calling campaigns to identify potential customers and generate new business opportunities.

· Plan and manage email marketing campaigns for lead generation and nurturing.

· Utilize LinkedIn for prospect research, outreach, and lead generation campaigns.

· Build and maintain a database of potential clients and decision-makers.

· Coordinate with the sales team to ensure timely follow-up and lead conversion.

· Track, analyze, and report campaign performance and lead generation metrics.

· Maintain accurate records of all interactions in CRM tools.

Requirements

· 2–3 years of experience in Lead Generation, Business Development or Inside Sales within the IT industry.

· Proven experience in cold calling, email campaigns and LinkedIn outreach.

· Strong communication and interpersonal skills.

· Experience in handling inbound leads and lead qualification processes.

· Familiarity with CRM tools and lead management systems.

· Ability to work independently and achieve lead generation targets.

· Strong research and prospecting skills.

Pay: ₹30,000.00 - ₹60,000.00 per month

Experience

• Lead generation: 2 years (Required)

Language

• English (Required)
• Malayalam (Required)

Work Location: In person