Influencer Marketing - Government Project

Job Title: Influencer Marketing Specialist – Political Campaigns

Location: New Delhi

Experience: 1-2 years

Employment Type: Contractual

Job Overview

We are looking for an Influencer Marketing Specialist with hands-on experience in political campaigns or government projects to manage influencer outreach and execution for political communication initiatives. The ideal candidate should have a strong understanding of the political and digital landscape, influencer networks, and social media campaign management.

Key Responsibilities

• Identify and onboard relevant influencers, content creators, and digital opinion leaders for political campaigns.
• Develop and execute influencer marketing strategies aligned with campaign objectives.
• Coordinate with influencers for content creation, campaign messaging, and timely delivery.
• Manage influencer outreach, negotiations, commercials, and campaign deliverables.
• Build and maintain relationships with influencers, agencies, and relevant stakeholders.
• Monitor campaign performance, engagement, and reach, and prepare campaign reports.
• Stay updated on social media trends, digital conversations, and the evolving political landscape.

Requirements

• 1-2 years of experience in influencer marketing, preferably with political parties, government projects, or political campaigns.
• Proven experience managing influencer campaigns for political or government-related initiatives is essential.
• Strong network of influencers and content creators.
• Excellent communication, coordination, and negotiation skills.
• Ability to work in a fast-paced environment and manage multiple campaign requirements.
• Willingness to work six days a week from the Delhi office.

Note: Candidates with experience exclusively in commercial or brand-focused influencer marketing, without political or government project exposure, may not be suitable for this role.