Email Marketing & Cold Calling Executive

Experience

Up to 5 years

Employment Type

Full-Time

Location

[Mumbai / Remote]

Role Overview

We are looking for an

Email Marketing & Cold Calling Executive

to support B2B lead generation through prospect research, email outreach, cold calling, and follow-ups.

Key Responsibilities

• Research and build targeted B2B prospect lists using

Apollo, LinkedIn, Google, etc.

• Send personalized cold emails and follow-ups.
• Make outbound calls to potential clients.
• Identify and qualify interested prospects.
• Schedule meetings for the sales/business development team.
• Maintain lead data in CRM/Google Sheets.
• Track daily outreach and campaign performance.

Realistic KPIs

• 20–25 new prospects researched/day
• 20–25 cold calls/day
• 15–20 personalized emails/day
• 3–5

meaningful conversations/day

• 5–10

qualified meetings/month

• 90%+

follow-up completion

Requirements

• Up to 5 years

of experience in

B2B lead generation, cold calling, email marketing, or inside sales

.

• Good verbal and written communication skills.
• Willingness to make cold calls and interact with business decision-makers.
• Basic knowledge of

Google Sheets, LinkedIn, and email tools

.

• Knowledge of

Apollo or CRM tools

is a plus.

• Freshers with strong communication skills and willingness to learn can apply.