AVP - Public Relations | Leading F&B Organisation

• Shape the reputation of iconic consumer brands.
• Lead high-impact communications with national visibility.

About Our Client A leading consumer-focused F&B company, known for building strong brands and delivering innovative customer experiences. The business continues to expand its footprint and strengthen its market presence.

Job Description

• Lead brand, corporate, and crisis communication initiatives.
• Develop and execute integrated PR and media strategies.
• Manage media relations, influencer partnerships, and agency partners.
• Drive executive profiling and thought leadership programs.
• Monitor brand reputation and lead communication during critical situations.
• Build communication campaigns that enhance brand visibility and engagement.

The Successful Applicant

• 10+ years of experience in Public Relations and Communications.
• Strong network across media, influencers, and industry stakeholders.
• Experience managing agencies and large-scale communication mandates.
• Background in hospitality, consumer, retail, lifestyle, or allied sectors preferred.
• Strong storytelling, stakeholder management, and reputation-building capabilities.

What's on Offer

• Opportunity to build a category-leading communications agenda.
• High visibility with senior leadership.
• Ownership of brand and corporate reputation strategy.
• Dynamic and fast-growing work environment.

Quote job ref: JN-102026-7124372