Account Manager - Social Media / Influencer Marketing

Company Description OFactor Communication LLP is a 360° creative and communication agency that treats creativity as the starting point for solving brand challenges. The team works across brand building, campaigns, and cross-platform communication to enhance visibility, clarity, and connection. By integrating creative, digital, performance, and retention marketing, the agency delivers solutions that are strategically aligned rather than treated as separate services.

OFactor emphasizes close collaboration with clients, asking deeper questions, and iterating until ideas both feel right and perform effectively. The culture values meaningful conversations, problem-solving, and crafting experiences that make a real difference for brands.

Role Description This is a full-time, on-site Social Media Marketing Specialist role based in Delhi, India.

The Social Media Marketing

Specialist will plan, create, and schedule content for various social media platforms, ensuring alignment with each client’s brand voice and objectives.

Responsibilities include managing daily posting calendars, writing copy, briefing designers, coordinating with internal teams, and engaging with online communities through comments, messages, and conversations. The specialist will track and analyze performance metrics, optimize campaigns, and prepare reports with insights and recommendations. The role also involves monitoring social trends, identifying opportunities for campaigns, and supporting broader digital and integrated marketing initiatives as part of a collaborative, idea-driven team.

Responsibilities

• Manage and handle social media platforms effectively
• Coordinate with influencers and manage collaborations
• Maintain good client communication and relationship management
• Create and execute social media strategies and campaigns
• Stay updated with latest social media trends and market insights
• Coordinate content planning, posting schedules, and engagement activities
• Open and comfortable for shoots / site shoots when required

Requirements

• 1-5years of experience in social media management and influencer marketing
• Good communication and interpersonal skills
• Confident in dealing with clients and creators
• Creative mindset with understanding of digital trends
• Ability to work in a fast-paced environment
• Open for site shoots and on-ground coordination