Sr. Digital Marketing Manager

Job Title: Digital Marketing Manager

Experience: 3+ Years

Location: Calicut

Job Description

G-TEC EDUCATION is looking for a creative and results-driven Digital Marketing Manager with strong expertise in performance marketing to lead digital strategies, manage paid advertising campaigns, generate quality leads, and drive business growth.

Key Responsibilities

• Plan and execute effective digital and performance marketing strategies.
• Manage and optimize Meta Ads, Google Ads, and lead generation campaigns.
• Develop and manage social media marketing strategies.
• Monitor advertising budgets, campaign performance, ROI, ROAS, and cost per lead.
• Plan and execute conversion-focused performance marketing campaigns.
• Lead and coordinate digital marketing and creative teams.
• Analyze campaign results and prepare performance reports.
• Identify new digital marketing trends and growth opportunities.

Required Experience & Skills

• Minimum 3+ years of experience in Digital Marketing.
• Strong expertise in Performance Marketing, Meta Ads, and Google Ads.
• Proven experience in lead generation and campaign optimization.
• Good knowledge of digital marketing analytics and reporting.
• Strong leadership, communication, and team management skills.

Experience

• Digital marketing and media: 3 years (Required)

Work Location: In person