Social Media Manager for Government Affairs

We are seeking a skilled Social Media Manager for Government Affairs to join our team in the Delhi-NCR region. This role is pivotal in managing and enhancing our social media presence, particularly in relation to government and public sector undertakings (PSUs). The ideal candidate will have a strong understanding of social media platforms and their impact on public perception, especially in the context of government communications.

Key Responsibilities

• Develop and implement social media strategies that align with the organization's goals and objectives, particularly in engaging with government officials and ministers.
• Create, curate, and manage published content across various social media platforms, ensuring that messaging is consistent and resonates with target audiences.
• Monitor social media channels for trends, feedback, and engagement metrics, and adjust strategies accordingly to maximize impact.
• Collaborate with internal teams to gather insights and information that can be effectively communicated through social media.
• Engage with followers and respond to inquiries in a timely manner, fostering a positive online community.
• Analyze and report on social media performance, providing insights and recommendations for improvement.

Required Skills

• Proven experience in social media management, particularly in a government or public sector context.
• Strong understanding of social media platforms and tools, with the ability to leverage them for effective communication.
• Excellent written and verbal communication skills, with a knack for crafting compelling messages.
• Ability to work collaboratively with various stakeholders, including government officials and internal teams.
• Strong analytical skills to assess social media performance and make data-driven decisions.

If you are passionate about social media and its role in government affairs, and you meet the experience requirements, we encourage you to apply for this exciting opportunity.