SEO & Digital Marketing Specialist (Gurugram)

Job InformationDepartment NameOperationsWork Experience3-5 yearsDate Opened2/9/2026LocationGurugramJob TypeMid-SeniorAbout JobWe are looking for a results-driven SEO & Digital marketing specialist with strong Social Media Marketing (SMM) skills to plan, execute, and optimize our online marketing efforts. The ideal candidate should have hands-on experience in SEO, paid campaigns, content promotion, and social media growth strategies to improve brand visibility and lead generation.SEO (Search Engine Optimization)- Perform keyword research and competitor analysis- Optimize website content (on-page & technical SEO)- Manage off-page SEO activities (backlinks, listings)- Monitor website performance using Google Analytics & Search Console- Improve website rankings and organic trafficDigital Marketing- Plan and execute digital marketing campaigns (Google Ads, Meta Ads, email marketing)- Track campaign performance and optimize ROI- Manage content marketing strategiesSocial Media Marketing (SMM)- Handle company social media accounts (LinkedIn, Instagram, Facebook, X, etc.)- Create content calendars and engagement strategies- Run paid social media campaigns- Monitor growth, reach, and engagement metricsReporting & Analysis- Prepare weekly/monthly performance reports- Analyze KPIs such as traffic, leads, conversions, and engagement- Required Skills & Qualifications- Bachelor’s degree in Marketing, Business, or related field- 2–5 years of experience in SEO & Digital Marketing- Strong knowledge of:- SEO tools (Ahrefs, SEMrush, Screaming Frog, Google Analytics)- Google Ads & Meta Ads- Social media platforms & scheduling tools- Basic understanding of content writing & design coordination- Valuable communication and analytical skillsPerks and Benefits- Group Health Insurance- Regular training sessions and workshops to enhance your skills- Employee Provident Fund- Maternity and paternity leaves- Work-Life Balance- Competitive salary and benefits package