Senior Content/Team Lead

Senior Content/Team Lead

Company: Vrinsofts Technology Pvt Ltd

Job Location: Ahmedabad, Gujarat, India

Employment Type: Full-time

Experience Required: 5+ years

Salary: 40K55K a month

Role

Team Lead Content Writer

Experience: 5+ Years

Role Overview

We are seeking a strategic and performance-driven Team Lead Content Writer who can lead content initiatives focused on branding, lead generation, and measurable growth while managing a team effectively.

Key Responsibilities

Lead and manage a team of 23 content writers

Develop and execute content strategies aligned with marketing and lead generation goals

Create and review high-quality content (blogs, landing pages, PRs, whitepapers, case studies)Develop SEO-driven content to increase organic traffic and inbound leads

Collaborate with social media and performance marketing teams for campaigns

Conduct competitor analysis and identify content gaps/opportunities

Maintain content calendars and ensure timely delivery

Align content with different stages of the marketing funnelKPIs & Performance Metrics

Number of qualified leads generated through content

Organic traffic growth (website/blog performance)Keyword ranking improvements and SEO performance

Conversion rates from blogs, landing pages, and campaigns

Content engagement metrics (time on page, bounce rate, shares)Consistency in content delivery and meeting deadlines

Quality benchmarks (minimal revisions, high approval rate)Team productivity and output efficiency

Contribution to brand positioning and thought leadership

Requirements

Strong expertise in content strategy and SEOProven experience in lead generation through content marketing

Leadership experience managing a content team

Analytical mindset with ability to track and improve performance

Strong understanding of tech domain and industry trends

Compensation: 40,000.00 - 55,000.00 per month

Benefits

Flexible schedule

Health insurance

Leave encashment

Life insurance

Provident Fund

Work Location: In person .