Senior Associate - Talent Management & Influencer Marketing (Client Servicing)

About Company

Social Current is a neo-digital company that believes in the power of social and digital media and lives by it 24x7, 365 days.

Founded in 2022, by Rahul Ghosh, a PR and Influencer Marketing specialist, Social Current is a new age digital solution provider that comes with a rich expertise in the vast world of social and digital media, right from strategizing to offering consultancy and executing digital campaigns.

Roles & Responsibilities

• Planning & Strategy:

Build a strategic plan for time management each week to foster effective use of time and achieve monthly, quarterly and annual KPIs

Developing and maintaining client relationships

Present plans & briefs to internal stakeholders

• Creator Management:

Manage creator communication, including but not limited to content creation, calendar management and business outreach

Develop innovative and creative strategies for marketing campaigns

• Campaign Management:

Execution of marketing campaigns, ensuring campaign KPIs and deliverables alignment with brand objectives

Reporting & Analysis - Collate and organize debriefing reports

• Team Management:
• Oversee the managing associates & ensuring effective workflow

Skills Required

• Minimum 1.5 years of relevant experience in influencer marketing and talent management
• Excellent verbal and written communication skills
• Proficiency in MS Suite (excel, docs, ppt, etc) and basic editing softwares such as canvas
• Experience in campaign planning; creative thinker with the ability to develop innovative marketing strategies
• Strong project management skills with the ability to manage multiple campaigns simultaneously
• Sound knowledge and understanding of social media dashboards and analytics; have a proven ability to analyze data and think critically