Senior Analyst - Brand Analytics at Novartis

📋 Job Details at a Glance 📍 Location Hyderabad, India 🏢 Company Novartis 👥 Experience 5+ years 🎓 Qualification 5+ years. Hands-on with Python, SQL. Relevant technical / engineering background 📅 Eligible Batch 2023, 2024, 2025, 2026 📄 Job Type Full Time 💰 Salary Not Disclosed 🏢 Industry Healthcare 🛠 Key Skills SQL Python Market Intelligence Analysis Patient Journey Analysis Data Visualization Competitive Intelligence Senior Analyst - Brand Analytics at Novartis — Full Details & How to Apply Novartis is hiring a Senior Analyst - Brand Analytics in Hyderabad, India with a requirement for hands-on experience in Python and SQL . This role is part of Novartis recruitment for commercial and patient intelligence domains, offering direct involvement in market assessments and patient journey analyses. The Senior Analyst - Brand Analytics role supports business performance through data-driven insights from healthcare datasets. Responsibilities include market intelligence analysis , patient journey analysis , and competitive intelligence , all of which rely on technical tools like Python and SQL . These activities directly feed into brand strategy decisions within the healthcare industry, ensuring that analytical outputs are actionable and aligned with business goals. The job posting outlines that this position is part of Novartis recruitment in Hyderabad, India. It emphasizes a technical background and experience in data tools, with responsibilities focused on brand analytics and commercial intelligence. The role is designed for candidates with a proven track record in data analysis and technical execution within healthcare or related domains. 2023, 2024, 2025, 2026 graduates are eligible. Candidates must have 5+ years. Hands-on with Python, SQL. Relevant technical / engineering background and 5+ years experience . The salary for this role is Not Disclosed . Applicants will gain hands-on experience with SQL , Python , Market Intelligence Analysis , Patient Journey Analysis , Data Visualization , and Competitive Intelligence . This role provides a pathway into strategic analytics within healthcare, with potential for progression into senior analytics or data strategy roles within the company. 📊 Role Difficulty: Medium | Competition Level: Medium | Fresher Friendly: No NexisGrow.com features this opportunity as part of its curated tech job listings. All details are sourced from the official job posting. Apply online before the opportunity closes. Explore more Senior Analyst - Brand Analytics jobs , Novartis recruitment , and Hyderabad, India jobs on our platform. Job Role & Responsibilities The Senior Analyst - Brand Analytics at Novartis delivers data-driven decisions in healthcare by analyzing patient journey and market intelligence datasets using SQL and Python , directly influencing brand strategy and commercial performance metrics. Query large-scale healthcare datasets using SQL to extract patient journey segments and track treatment adherence patterns across multiple market intelligence sources. Automate weekly performance reports using Python scripts to reduce manual effort and ensure consistent delivery of competitive intelligence updates to stakeholders. Translate commercial business questions into structured analytical queries using SQL and Python to generate actionable insights on market share and brand positioning. Develop executive-ready dashboards using data visualization tools such as Tableau or Power BI to present patient journey metrics to non-technical leadership teams. Lead market assessment projects that evaluate competitor product launches and pricing strategies using market intelligence analysis and competitive intelligence frameworks. Document and report on patient journey analysis outcomes, including opportunity sizing and drop-off point metrics, to support strategic decision-making in brand analytics . Support troubleshooting of data pipelines and ETL processes by diagnosing errors in SQL queries and Python automation scripts to ensure data integrity and accuracy. Generate performance monitoring reports that track key metrics such as market penetration, prescription volume, and patient retention using data visualization and market intelligence analysis inputs. This role demands direct ownership of analytical deliverables, with each insight contributing to measurable improvements in brand performance and patient engagement outcomes across healthcare commercial domains . Required Skills & Technical Competencies The role requires a strong technical foundation in data analysis and healthcare intelligence, with proficiency in SQL , Python , and domain-specific analytical methods such as market intelligence analysis and patient journey analysis . Technical Skills SQL — advanced — used for querying and managing large healthcare datasets to extract patient journey segments and competitive performance metrics. Python — advanced — applied to automate reporting workflows and perform data cleaning, transformation, and analysis on structured healthcare data. Market Intelligence Analysis — intermediate to advanced — employed to assess competitor product launches, pricing, and market positioning using public and internal data sources. Patient Journey Analysis — intermediate — used to map patient pathways from diagnosis to treatment, identifying drop-off points and engagement opportunities. Data Visualization — intermediate — applied to build dashboards in tools like Tableau or Power BI that communicate complex findings to non-technical stakeholders. Competitive Intelligence — intermediate — leveraged to monitor competitor activity and benchmark brand performance against key rivals in the healthcare space. When preparing your resume or interview response, emphasize hands-on experience with SQL and Python scripts that process real healthcare datasets, and highlight specific metrics derived from patient journey or market intelligence analysis . Eligibility Criteria This role is designed for candidates with a technical or engineering background and over 5 years of hands-on experience in data analysis or healthcare intelligence domains. Must hold a degree in engineering, computer science, or a related technical field with a minimum CGPA of 6.0 or equivalent. Eligible for 2023, 2024, 2025, and 2026 batches only. Must have 5+ years of professional experience in data analysis, healthcare, or commercial intelligence roles. Must demonstrate a technical background with proven experience in SQL and Python applications in real-world projects. Must submit a portfolio showcasing completed data analysis projects involving patient journey or market intelligence datasets. Must have a clear record of delivering data-driven insights using SQL and Python in prior roles. Documentation & Portfolio Requirements Your resume must include a detailed project section with SQL and Python code snippets, clear data sources, and measurable outcomes such as patient retention rates or market share improvements. For this role, prioritize showcasing a portfolio that includes a patient journey analysis using SQL and Python , with visual outputs and performance metrics directly tied to healthcare commercial outcomes. Salary for Senior Analyst - Brand Analytics at Novartis 💰 Compensation Not Disclosed The advertised compensation for the Senior Analyst - Brand Analytics role at Novartis is Not Disclosed . The exact in-hand figure and any additional components are confirmed by the company during the offer or HR discussion stage. Recommended Courses & Preparation Tips for Senior Analyst - Brand Analytics Upskilling with the right resources significantly enhances your chances of selection for this specific role by ensuring you meet the required skill set. Recommended Courses & Resources SQL — Essential for data manipulation and analysis in brand analytics. Python — Crucial for data analysis and automation tasks in analytics. Market Intelligence Analysis — Helps in understanding market trends and competitive positioning. Data Visualization — Vital for presenting insights effectively to stakeholders. KodNest — Enhances coding skills necessary for advanced analytics tasks. Boost your profile with relevant certifications at NexisGrow GetCertified — strengthen your application before you apply. Common Mistakes to Avoid ❌ Applying without demonstrating proficiency in SQL or Python — Ensure these skills are evident in your resume. ❌ Using a generic resume — Tailor it to the specific responsibilities outlined in the job description. ❌ Listing SQL or Python without detailing application — Specify where these skills were applied in previous roles. ❌ Ignoring the requirement for over 5 years of experience — Do not apply as a fresher. ❌ Adding unrelated technologies or unsupported claims — Stick to relevant skills and experiences. ❌ Not verifying the official Apply URL — Always check the job details before submission. Before You Apply — Checklist ✅ Confirm the job title, company, location, work mode, and experience requirement. ✅ Check that you meet the supplied qualification criteria. ✅ Verify eligibility against the supplied eligible batches and experience requirement. ✅ Add relevant supplied JD keywords naturally to your resume. ✅ Highlight projects or experience related to the supplied technologies and responsibilities. ✅ Remove unsupported technologies, achievements, or experience claims. ✅ Open and verify the supplied Apply URL before submitting the application. ✅ Save the job details, application date, and role-specific resume version for tracking. Resume Tailoring & ATS Keywords for Senior Analyst - Brand Analytics Optimizing your resume for ATS is crucial for ensuring it gets noticed for this role. ATS Keywords to Include Senior Analyst Brand Analytics SQL Python Market Intelligence Analysis Patient Journey Analysis Data Visualization Competitive Intelligence Healthcare Insights Generation Performance Monitoring Strategic Analytics Resume Tips for This Role Highlight the 5+ years of experience requirement prominently on your resume. Emphasize proficiency in SQL and Python , along with market intelligence experience. Showcase a project that involved data visualization or patient journey analysis . Use exact keywords from the job description naturally to align with ATS requirements. Avoid adding unsupported claims or technologies that cannot be substantiated. Build an ATS-optimized resume for this role using NexisGrow Resume Builder — free for all job seekers. Pro Tip: Avoid including unrelated experiences or skills that do not align with the job requirements. How to Apply for Senior Analyst - Brand Analytics at Novartis Apply Now — Novartis Open the official apply URL and confirm the job title and company details match the position you're applying for. Prepare a resume that aligns with the required skills, responsibilities, qualifications, and experience outlined in the job description. Complete the official application form accurately, ensuring all information is truthful and avoiding unsupported claims. Submit the application and save the confirmation or application reference number if provided by the portal. Record the application date and monitor the official company portal or your registered email for updates. Applications are reviewed on a rolling basis — early submission is recommended. Apply Now — Novartis NexisGrow.com does not charge any fees for job applications. Novartis Novartis is a healthcare company based in Hyderabad, India , operating in the pharmaceutical sector. The Senior Analyst - Brand Analytics role is onsite and supports strategic analytics across global brands and therapy areas. The team delivers data-driven insights through market intelligence, patient journey analysis , and competitive intelligence . They collaborate with commercial, marketing, and launch strategy stakeholders to generate actionable insights from healthcare datasets. This role supports strategic decision-ma…