Job Description & Responsibilities

Support the planning and execution of integrated digital marketing campaigns to enhance NTT DATA brand visibility, thought leadership, and industry positioning.
Next gen digital asset creation
Conduct market research, competitive analysis, audience insights, and industry trend tracking to identify opportunities and strengthen marketing strategies.
Develop and execute content promotion strategies across digital channels, including websites, social media, email marketing, and paid campaigns.
Manage promotion of marketing assets such as thought leadership articles, white papers, blogs, case studies, infographics, videos, webinars, and executive communications.
Drive digital amplification for global industry events, webinars, analyst engagements, and strategic initiatives to maximize reach, engagement, and lead generation.
Collaborate with Industry Leaders, Analyst Relations, Communications, and Sales teams to ensure consistent messaging and effective campaign execution.
Manage and optimize social media campaigns to increase audience engagement, brand awareness, and industry influence.
Monitor campaign performance using analytics tools and provide actionable insights to improve marketing ROI, engagement, and conversion metrics.
Support website content management, SEO optimization, and digital content governance to improve traffic, visibility, and user experience.
Coordinate with external agencies, media partners, and industry influencers to expand campaign reach and strengthen market presence.
Ensure alignment of all digital marketing activities with corporate branding, foundational messaging, and business objectives.

Senior AI Content & Marketing Specialist

Job Description & Responsibilities

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