Search Engine Optimization Executive

National Law Training Institute is India’s first institute dedicated to providing high-quality coaching and mentorship to CLAT, CUET, IPMAT, NLSAT, CUET PG LLB, SLS AIAT, etc. It connects learners directly with students and top performers, offering practical insights and exam-focused guidance. The institute supports aspirants inside and outside the classroom through structured coaching classes, curated study material, and ongoing mentorship. Its learner-centric approach is designed to help students build confidence, strengthen legal aptitude, and achieve competitive exam success. The team values collaboration, academic excellence, and a supportive learning environment.

• Role Description
• Conduct keyword research for courses, exams, and educational content.
• Optimise website pages, landing pages, blogs, and course pages for SEO.
• Create and optimise SEO-friendly blogs, FAQs, and guides.
• Perform competitor and SERP analysis to identify content gaps and opportunities.
• Assist with technical SEO, including metadata, internal linking, indexing, and broken links.
• Build quality backlinks through relevant websites, directories, and outreach.
• Monitor keyword rankings, organic traffic, and website performance using SEO tools.
• Conduct regular SEO audits and recommend improvements based on search trends.
• Prepare SEO performance reports and track key metrics.
• Collaborate with content and marketing teams to improve organic visibility and lead generation.