Sales And Marketing Specialist

Company Description Ideal Private I.T.I. is a technical and vocational training institute focused on developing practical skills for industry-ready professionals. The institute offers structured programs designed to meet current market and employer needs, with an emphasis on hands-on learning and career readiness. It aims to build strong connections with local businesses and industries to support student placement and partnerships. Ideal Private I.T.I. values professionalism, continuous improvement, and results-oriented education, creating an environment where sales and marketing activities directly contribute to institutional growth.

Role Description The Sales and Marketing Specialist is a full-time, on-site role based in Satna. This role involves promoting the institute’s courses and services, generating leads, and converting inquiries into admissions through direct outreach, presentations, and follow-ups. The specialist will engage with prospective students, parents, and institutional partners, provide accurate information about programs, and maintain high standards of customer service. Day-to-day responsibilities include planning and executing marketing campaigns, managing local outreach activities, coordinating seminars or events, and tracking performance metrics. The role also includes collaborating with the training and administrative teams to align marketing messages with institute offerings and ensure a consistent brand presence in the local market.

Qualifications

• Candidates should possess strong Communication and Customer Service skills.
• Candidates should possess proven Sales abilities and experience in lead generation and conversion.
• Candidates should possess Training and presentation skills for sessions with prospective students or partners.
• Candidates should possess basic Sales Management capabilities, including planning and reporting.
• Additional desirable qualifications include familiarity with local education markets, basic digital marketing knowledge, ability to work with targets, and proficiency in MS Office.
• A relevant diploma or bachelor’s degree in Marketing, Business, or a related field is preferred, along with prior experience in educational sales or institutional marketing.