Performance Marketing Executive (Santacruz West)

Name of Company: SSIZ International Pvt. Ltd.

Job Title: Performance Marketing Executive

Industry Type: Beauty & Personal Care

Department: E–commerce

Reporting To: Manager – Performance Marketing

Experience: 1-3years

Location: Santacruz (W), Mumbai

Mode of Work: In Office (Full-Time)

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• Job Summary:

We are looking for a Marketing Executive to manage and optimize paid digital campaigns across multiple brands. The role involves executing campaigns on platforms like Google, Meta, PhonePe, and GPay, monitoring campaign performance, improving ROI, coordinating with internal teams, and supporting product launches and brand-building initiatives through data-driven marketing strategies.

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• Key Responsibilities:

1] Execute and optimize paid marketing campaigns across Google, Meta, PhonePe, GPay, and other digital advertising platforms.

2] Manage campaigns for Ikonic World, Proarte, Biosoft, Denman, Cadiveu, and JRL.

3] Monitor daily performance metrics includingROAS, CPC, CTR, CPA, CAC, and conversion rate.

4] Coordinate with creative, website, CRM, and brand teams for campaign execution.

5] Conduct campaign analysis and recommend optimization strategies.

6] Implement tracking, audience segmentation, remarketing, and A/B testing.

7] Prepare daily, weekly, and monthly campaign reports.

8] Support new product launches, sales events, and branding initiatives.

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• Key Result Areas (KRAs):

 Campaign performance optimization.

 ROAS, CPA, CAC, and CTR improvement.

 Timely campaign execution across brands.

 Website conversion and traffic growth.

 Accurate reporting and actionable insights.

 Audience growth and remarketing performance.

 Coordination with internal stakeholders.

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Pay: From ₹40,000.00 per month

Advantages

• Health insurance
• Provident Fund

Ability to commute/relocate

• Santacruz West, Mumbai, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Application Question(s)

• What is your Current Take Home Salary?
• What is your Expected Take Home Salary?
• If selected, how soon you can join?
• Company Address: 3rd Floor, DLH Mangalmurti Building, Potohar Nagar, Santacruz (West), Mumbai, Maharashtra 400054

Are you comfortable with the given location?

(YES / NO)

• \"Which of the following paid marketing metrics are you familiar with?

(ROAS, CPC, CTR, CPA, CAC)\"

Please specify the given metrics which you know -

• Do you have a good understanding of the fundamentals of Google Ads and Meta Ads?

(YES / NO)

• Do you have experience in campaign execution, preparing performance reports, and analysing campaign data?

(YES / NO)

• \"Do you have hands-on experience managing and optimizing paid campaigns on both Google Ads and Meta Ads\"?

Please mention individually -

Experience

• 3years: 1 year (Required)

Shift availability

• Day Shift (Required)

Work Location: In person