Key Account Manager – Marketplace Ads

Job Title

Key Account Manager – Advertising Sales (Marketplace Ads)

Company

FirstCry.com | BrainBees Solutions Limited

Role Summary

We are looking for a data-driven professional with experience in e-commerce marketplace account management, category management, or seller/brand management. The role involves growing advertiser revenue, improving seller and brand performance, analyzing KPIs, and driving business growth through marketplace advertising solutions.

Responsibilities

• Manage and grow relationships with key brands, sellers, advertisers, and agency partners.
• Drive GMV, revenue, and category growth through data-driven account management and performance improvement.
• Track key business KPIs, analyze performance trends, and develop action plans to improve results.
• Identify growth opportunities, recommend media plans, and drive upselling opportunities.
• Prepare Excel-based reports, dashboards, and performance insights for client meetings.
• Coordinate with internal teams to ensure smooth campaign execution, creative development, and delivery.
• Conduct post-campaign analysis and recommend improvements to drive repeat business.
• Follow internal processes, reporting standards, and operating guidelines.

Requirements

• 2–4 years of experience in e-commerce marketplace account management, category management, or seller/brand management.
• Experience with platforms such as Amazon, Flipkart, Myntra, AJIO, Nykaa, FirstCry, or similar marketplaces.
• Proven track record of driving GMV, revenue growth, seller performance, or category growth.
• Strong understanding of marketplace KPIs, business metrics, performance analysis, and action planning.
• Strong Excel and Power BI skills with a data-driven approach.
• Excellent stakeholder management, communication, and cross-functional coordination skills.
• MBA in Retail, Marketing, Business Administration, or a related field preferred.

Good to Have

• Experience in sponsored ads, retail media, marketplace advertising, or digital advertising sales.
• Experience handling brands, advertising agencies, or key marketplace accounts.
• Knowledge of campaign performance metrics, media planning, and upselling.