Job Description & Responsibilities

Job highlights

Collaborate with creative teams to brainstorm and develop fresh, strategic, and brand campaign ideas.

Contribute original concepts for marketing communications across print, digital, and multimedia platforms.

Write clear, persuasive, and engaging copy that aligns with the brand voice and campaign objectives.

Adapt tone and messaging to suit different channels such as websites, social media, OOH, print, TV, radio, and more.

Conduct research to understand the brand, its audience, competitors, and industry trends.

Leverage insights to develop relevant and resonant messaging that drives impact.

Develop content for various media formats: websites, blogs, emailers, social media posts, print ads, product descriptions, and more.

Assist in writing video scripts, radio spots, and short-form commercial copy as needed.

Ensure the copy is grammatically accurate, free of spelling and syntax errors, and polished to meet professional standards.

Maintain consistency in tone, voice, and message across deliverables.

Revise and refine copy based on feedback from clients, senior copywriters, art directors, and the account management team.

Write web and social content with SEO best practices in mind to improve visibility and performance.

Work in sync with designers, art directors, and marketing strategists to deliver cohesive creative output.

Participate in creative reviews, discussions, and client meetings when required.

Education: Graduation

Junior Copywriter

Job Description & Responsibilities