Inside Sales Executive – SaaS

Job Description

We are seeking a proactive and results-driven Inside Sales Executive – SaaS to support the growth of our software products and services business. The ideal candidate will be responsible for identifying prospective clients, generating qualified leads, engaging with decision-makers, and creating business opportunities for our SaaS solutions through strategic inside sales and relationship-building activities.

The role requires strong communication skills, a consultative sales approach, and the ability to understand customer challenges and position SaaS solutions that address their business needs.

Key Responsibilities

• Research and identify prospective customers, key decision-makers, and new business opportunities.
• Generate qualified B2B leads for SaaS products and related IT service offerings through outbound calling, cold calling, email campaigns, LinkedIn outreach, and other prospecting activities.
• Initiate conversations with potential clients to understand their business requirements, identify pain points, and qualify sales opportunities.
• Present the value proposition of SaaS solutions and schedule meetings, discovery calls, and product demonstrations for the sales team.
• Conduct follow-ups with prospects and nurture leads throughout the sales cycle to maximize conversion opportunities.
• Build and maintain a healthy sales pipeline and contribute towards revenue-generation targets.
• Execute targeted inside sales and outreach campaigns to drive customer engagement and business growth.
• Maintain accurate records of leads, opportunities, follow-ups, and customer interactions in CRM systems.
• Collaborate with Sales, Marketing, and Product teams to support lead-generation and business development initiatives.
• Track prospect responses, sales activities, and conversion metrics to improve outreach effectiveness.
• Stay informed about industry trends, competitor offerings, customer needs, and emerging opportunities in the SaaS market.

Required Skills & Qualifications

• Excellent verbal and written communication skills.
• Strong business development, lead generation, prospecting, and customer engagement abilities.
• Experience in

SaaS Sales, Inside Sales, Business Development, B2B Sales, Lead Generation, or IT Services Sales

.

• Understanding of SaaS business models, subscription-based products, and customer acquisition processes.
• Ability to build and maintain relationships with prospects and key stakeholders.
• Proficiency in CRM tools such as

Salesforce, HubSpot, Zoho CRM, or equivalent

.

• Strong presentation, negotiation, follow-up, and interpersonal skills.
• Self-motivated, target-driven, and capable of working independently.
• Strong research, prospecting, and analytical skills.
• Proficiency in MS Office and online business research tools.
• Ability to handle outbound calls, email communication, and LinkedIn-based prospecting effectively.

Preferred Qualifications

• 1–2 years of experience

in Inside Sales, SaaS Business Development, Software Product Sales, or IT Services Sales.

• Experience engaging with international customers and global markets.
• Experience working with customers across

APAC, US, UK, or other international markets

will be an added advantage.

• Familiarity with

LinkedIn Sales Navigator, email automation platforms, CRM tools, and other prospecting tools

.

• Prior experience in achieving monthly/quarterly sales or lead-generation targets will be an added advantage.