Events Lead – Brand Activations
Roligt
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Job Description & Responsibilities
About Roligt Foods
Roligt Foods is building a next-gen clean-label beverage brand out of Hyderabad. We make drinks with short, honest ingredient lists and nothing we cannot defend. We are pre-launch, running live activations across the city and rolling out smart vending kiosks. As we scale, we are building a small team that owns outcomes, not tasks.
Role Description
The Events Lead runs every activation we do: flea markets, food fests, community carnivals and corporate campuses. Based in Hyderabad, you work with the revenue team, the brand promoters and the brand team. Every event has to produce sampling numbers, sales and leads. This role suits someone who is happiest on the ground and obsessive about the details of a good stall.
Key Responsibilities
- Build and run the events calendar, with 4 to 8 activations a month.
- Find organisers and venues, negotiate stall fees and close bookings.
- Own stall setup, stock, collateral, permissions and teardown.
- Hire, brief and roster the brand promoter team. Run the on-ground script.
- Capture leads with consent at every event and hand them over to the CRM team on the same day.
- Report on each event: footfall, samples, conversions, leads and cost per lead.
- Feed customer reactions back to the brand and product teams.
The Ideal Candidate Will Have
- 2 to 4 years of experience in events, BTL activations or on-ground marketing for an FMCG or F&B brand.
- An existing network of Hyderabad organisers and vendors.
- Experience leading a field team, even a small one.
- A two-wheeler and a valid licence.
- The attitude of "if it needs to get done, I will make sure it gets done."
What We Offer
- Fair, competitive compensation. Pay is in line with industry standards and based on your experience, capability and track record. Strong performers grow faster than a standard annual cycle.
- Fast-track growth. You work directly with the leadership team and see how a consumer brand is built from zero. Good people grow into bigger roles as the business scales.
- Broad exposure. You see product, brand, events, retail and operations, not one narrow slice.
- Real ownership. Small team, fast decisions. Your work shows up in the numbers.
Please Do Not Apply If
- You are not based in, or willing to relocate to, Hyderabad.
- You are not available most weekends.
- You prefer planning from a desk to running things on the ground.
We are selective about who we hire. If you do not hear back within three weeks of applying, please assume your application has not been taken forward this time.
About Roligt
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Job Details
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Posted on:
24 Oct 2026
About Roligt
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