Digital Marketing Operation Head

We are looking for an experienced Head of Digital Marketing Operations to lead and optimize end-to-end digital marketing operations across multiple client accounts.

Key Responsibilities

• Lead digital marketing operations, campaign planning, execution, and performance.
• Develop and improve marketing processes, workflows, SOPs, and reporting systems.
• Work closely with Account Management, Sales, Performance Marketing, SEO, Content, Creative, and CRM teams.
• Monitor campaign performance, KPIs, ROI, CPL, CPA, CAC, ROAS, and conversion metrics.
• Manage marketing automation, analytics, dashboards, and reporting.
• Align marketing activities with client objectives, sales funnels, and revenue goals.
• Manage marketing budgets and improve operational efficiency.
• Lead, mentor, and develop digital marketing teams.
• Ensure quality, timely delivery, and continuous improvement across client accounts.
• Contribute to the agency's growth strategy, innovation, and adoption of new digital marketing technologies.

What We're Looking For

• Prior experience in a digital marketing agency or multi-client environment is preferred.
• Strong knowledge of digital marketing strategy, analytics, automation, and performance marketing.
• Strong analytical, leadership, communication, and stakeholder-management skills.
• Ability to manage multiple clients, teams, campaigns, and priorities simultaneously.
• Experience with tools such as Google Ads, Meta Ads, GA4, GTM, CRM/Marketing Automation platforms, and reporting dashboards is preferred.