Creative Strategist - Social Media

Creative Strategist - Social Media

Company: PRYDAN CONSULTANCY SERVICES PRIVATE LIMITED

Job Location: Ahmedabad, Gujarat, India

Employment Type: Full-time

Experience Required: 2 - 3 years

Creative Strategist

Creative Strategist

Experience: 23 Years

Preferred Industry: D2C Brands

Employment Type: Full-Time

We are looking for a creative and trend-savvy Creative Strategist who can develop engaging ideas and campaigns to build brand awareness, increase audience engagement, and create a strong brand presence both online and offline.

Develop creative strategies and engaging content ideas for social media platforms, including Instagram Reels and other digital channels.

Identify emerging trends, viral content formats, and audience preferences to create relevant and impactful campaigns.

Plan and execute influencer and creator collaborations, including identifying creators and preparing creative briefs.

Coordinate photoshoots, video shoots, exhibitions, and offline brand activations.

Conceptualize innovative marketing campaigns that encourage audience participation and brand engagement.

Build and engage an online community around the brand.

Coordinate with designers, video editors, content creators, and external agencies to execute creative concepts.

Manage creative projects from ideation to execution while maintaining brand consistency.

Explore innovative ways to increase brand visibility and audience engagement.

23 years of experience in creative strategy, content marketing, brand marketing, or a similar role.

Experience working with D2C brands is preferred.

Strong understanding of social media trends, especially Instagram Reels and short-form video content.

Excellent creative thinking, storytelling, and campaign conceptualization skills.

Experience coordinating with influencers, creators, designers, and video production teams.

Ability to manage projects independently, from concept development to execution.

Comfortable working on both online marketing initiatives and offline activations or exhibitions.

A proactive, hands-on approach with the ability to take ownership of creative ideas.

We are looking for someone who understands what makes people notice, share, and engage with a brand. The ideal candidate should be creative, trend-aware, action-oriented, and comfortable taking ownership of ideas from start to finish.

Candidates should share one creative idea, social media post, Reel concept, or marketing stunteither an existing work sample or an original ideathat could generate buzz and engagement in Ahmedabad. .