B2B Technical Email Marketer

Company Description Lime Outreach is a B2B Email Outreach and Account-Based Outreach Marketing company that helps clients accelerate sales through high-quality, targeted lead generation. The team specializes in building and executing tailored outreach campaigns that align closely with each client’s business goals and ideal customer profile. Lime Outreach primarily serves industries such as semiconductors, manufacturing, embedded systems, robotics, industrial automation, and medical device development. The company’s focus on complex, technical sectors enables it to design highly relevant, personalized campaigns that connect clients with decision-makers who matter most.

Role Description

• Strong technical and B2B email marketing skills, including experience with cold outreach, email sequencing, and list segmentation for complex SaaS/Engineering industries.
• Proficiency with email and marketing automation tools (e.g., Apollo, ZoomInfo, Mailchimp, SendKit, Outreach, or similar platforms) and basic CRM usage.
• Excellent written communication skills with the ability to translate technical concepts into clear, concise, audience-appropriate email copy.
• Analytical skills for monitoring campaign performance, interpreting data, running A/B tests, and making data-driven optimization decisions.
• Familiarity with or strong interest in sectors such as semiconductors, manufacturing, embedded systems, robotics, industrial automation, or medical devices.
• Understanding of B2B sales processes, account-based marketing, and lead generation best practices.
• Ability to work independently in a hybrid environment, manage multiple campaigns simultaneously, and meet deadlines reliably.
• Bachelor’s degree in Marketing, Communications, Engineering, or a related field, or equivalent practical experience.
• Experience with basic data handling (Excel or Google Sheets) and adherence to email compliance and best practices (e.g., opt-out handling, data privacy).