B2B Sales Manager

B2B Sales Manager

Location: Chandigarh (Preferred)

Experience: 3–6 Years (Minimum 3 Years in B2B Sales)

Employment Type: Full-Time

About Skate Supply India

Skate Supply India is India's leading skateboard company, committed to growing skateboarding through premium products, retail, community initiatives and partnerships. We are looking for a driven B2B Sales Manager to grow our wholesale business by converting qualified leads, expanding our distributor network and building long-term relationships with retailers, institutions and channel partners.

ROLE OVERVIEW

You will own the complete B2B sales cycle from lead qualification to closing and account management. Your primary objective is to convert opportunities into long-term business while expanding Skate Supply India's presence across India.

KEY RESPONSIBILITIES

• Follow up on 700+ qualified leads generated through trade shows, exhibitions and inbound enquiries
• Identify, onboard and manage distributors, dealers and wholesale partners across India
• Acquire new retailers including sports stores, toy stores, lifestyle stores and independent dealers
• Develop business with schools, universities, sports academies, clubs and corporate buyers
• Generate new opportunities through cold outreach, networking, referrals and prospecting
• Conduct product presentations, negotiate commercial terms and close B2B deals
• Build long-term relationships that drive repeat orders and account growth
• Maintain a disciplined CRM with timely follow-ups and accurate pipeline tracking
• Coordinate with the marketing and operations teams to ensure smooth execution and customer onboarding
• Represent Skate Supply India at exhibitions, industry events and customer meetings

WHAT WE ARE LOOKING FOR

• Minimum 3 years of B2B sales experience (3–6 years preferred)
• Experience selling through distributors, dealers, retailers or institutional channels
• Strong negotiation, communication and relationship-building skills
• A proven track record of achieving or exceeding sales targets
• Experience using CRM platforms such as HubSpot, Zoho, Salesforce or similar.
• Highly organised, self-driven and comfortable managing multiple opportunities
• Willingness to travel when required
• Experience in sports goods, toys, consumer products, lifestyle, outdoor or FMCG is a strong advantage

KPIs

• Revenue generated
• Lead-to-customer conversion rate
• New distributors appointed
• New retail & institutional accounts acquired
• Average deal size
• Repeat business and customer retention
• Sales pipeline value and forecast accuracy
• Monthly and quarterly sales target achievement

WHAT SUCCESS LOOKS LIKE IN THE FIRST 6 MONTHS

• Successfully engage and qualify all 700+ exhibition leads
• Convert a healthy percentage of qualified leads into active customers
• Onboard 10–20 new distributors/dealers (or whatever target you set)
• Establish a structured CRM and follow-up process
• Open new institutional accounts (schools, academies, retailers, etc.)
• Build a strong sales pipeline that supports sustained monthly revenue growth.

WHY JOIN US

Join a fast-growing company at the forefront of skateboarding in India. You'll work closely with the founders, build meaningful partnerships and have the opportunity to make a direct impact on the company's growth.

APPLICATION REQUIREMENTS

• Updated resume
• LinkedIn profile
• A brief summary (maximum 200 words) of the largest B2B deal you've personally closed
• Links to any notable achievements, awards or sales recognition (if applicable)

MINI ASSIGNMENT (REQUIRED)

Imagine you've just joined Skate Supply India. We have 700 qualified leads from a recent B2B trade exhibition.

In no more than 250 words, tell us

• How would you prioritise these leads?
• What would your first 30-day follow-up plan look like?
• How would you maximise conversions while building long-term customer relationships?