Job Description & Responsibilities

Handle and develop the HoReCa channel business for the assigned territory.- Build and maintain direct relationships with key stakeholders, chefs, purchase managers, hotel chains, cafés, restaurants, and institutional clients.- Set up and strengthen HoReCa infrastructure including distributor base, customer database, and sales processes.- Lead and manage field teams comprising Sales Officers and TSIs.- Drive primary sales, secondary sales, and collections as per business plans.- Identify and develop recent business opportunities and key accounts.- Introduce and promote Continental product range to prospective clients.- Plan product sampling activities, gather market feedback, and coordinate with internal teams for product improvements.- Monitor and manage ROI for trade activities and customer investments.- Ensure adherence to company flighting norms and commercial guidelines.- Track market trends, competitor activities, and customer requirements to drive business expansion.

Area Sales Manager - Horeca (Mumbai)

Job Description & Responsibilities