Sr. Executive - Digital Marketing

Manage end-to-end digital marketing activities to drive branding, lead generation, and conversion rates for designated service lines and geographies.

Responsibilities

• Strategize, conceptualize, and execute go-to-market (GTM) strategies in collaboration with service lines.
• Act as the single point of contact for all GTM activities specific to designated service lines and geographies.
• Drive end-to-end marketing activities including targeted campaigns, social media, and digital ads.
• Optimize campaign efficiency and effectiveness to improve positioning and conversion.
• Execute account mining initiatives and content marketing programs.

Required Skills

• 5+ years of experience in digital marketing.
• Proven ability to manage go-to-market (GTM) strategies.
• Account-Based Marketing (ABM) expertise.
• Digital Ad campaign management.
• Content marketing execution.
• Account mining initiatives.
• Degree in any discipline.