Social Media Manager

Job Title: Social Media Manager

Location: Bengaluru, India

Job Type: Full-Time

Experience: 4–6 years

Job Type : Hybrid

About the Role

We're looking for a growth-obsessed Social Media Manager who can build, scale, and manage high-impact content across YouTube, Instagram, and other digital platforms. The ideal candidate has a proven track record of driving organic growth, optimizing content for reach and retention, and working cross-functionally with creative, editorial, and analytics teams.

What You'll Do

• Design and execute end-to-end growth strategies for social media and YouTube channels, driving consistent subscriber, follower, and engagement growth
• Own the content calendar across platforms (YouTube, Instagram, WhatsApp, Facebook, etc.), ensuring consistent, SEO-optimized, and audience-relevant content
• Lead and coordinate cross-functional teams including video editors, graphic designers, scriptwriters, and SEO specialists
• Analyze platform performance data (CTR, watch time, average view duration, engagement rate) to refine strategy
• Drive thumbnail, title, and script optimization to improve click-through rates and viewer retention
• Build and scale owned community channels (e.g. WhatsApp, Telegram) to strengthen organic reach
• Stay ahead of platform algorithm changes, trends, and audience behavior
• Collaborate with brand, marketing, and business stakeholders to align content strategy with business goals

What We're Looking For

• 4–6 years of experience in social media management, digital marketing, or content strategy
• Demonstrated success growing a YouTube channel, Instagram page, or social community from the ground up
• Strong understanding of YouTube SEO, social media algorithms, and analytics tools (Google Analytics, YouTube Studio, Meta Business Suite)
• Hands-on experience with tools like Canva, CapCut, or similar
• Excellent stakeholder management and cross-functional leadership skills
• Strong storytelling instincts with a data-driven approach to content decisions
• Prior experience in Edtech, Quick Commerce, Food-Tech, E-commerce, Fintech, Travel & Mobility, or Consumer Services/Marketplaces preferred

Nice to Have

• Experience managing regional-language content or channels
• Experience with influencer/creator collaborations
• Recognition such as Play Button milestones, viral campaigns, or measurable community growth achievements

Pay: ₹800,000.00 - ₹900,000.00 per year

Work Location: Hybrid remote in Kammanahalli, Bengaluru, Karnataka