Social Media & Content Marketing Executive - Home Fragrance Brand in Noida (India)

We're looking for a creative, AI-savvy marketer who can help build our brand through engaging, relatable content.

What You'll Do

• Manage Instagram, Facebook, Pinterest, LinkedIn, YouTube Shorts and other social platforms.
• Plan and execute monthly content calendars.
• Create Reels, posts, stories and short-form videos.
• Write captions, scripts and website content.
• Update products, collections and blogs on Shopify.
• Find and manage UGC creators.
• Create AI-generated images, videos and UGC using the latest AI tools.
• Monitor trends, competitors and content performance.
• Build a community by engaging with customers and creators.

What We're Looking For

• Excellent English communication and writing skills.
• Experience with social media content creation.
• Comfortable using AI tools such as ChatGPT, Midjourney, Veo, Runway, Kling, Canva and CapCut.
• Experience working with Shopify is preferred.
• Creative, self-driven and eager to experiment with new ideas.

Our Content Philosophy

We don't create content to sell products.

We create content that sells a feeling.

We want authentic, human and relatable content that shows how fragrance becomes part of everyday life - morning routines, cozy evenings, self-care, hosting friends, gifting and creating a beautiful home.

Less product-focused.

More emotion, storytelling and lifestyle.

If you love creating content, experimenting with AI and building brands that people genuinely connect with, we'd love to hear from you.

About Song of India

Song of India is one of India's leading home fragrance brands with over 95 years of heritage. We design and manufacture candles, reed diffusers, incense, room sprays and fragrance oils, exporting to over 45+ countries worldwide.

Pay: ₹18,000.00 - ₹50,000.00 per month

Application Question(s)

• What was your last drawing in-hand salary per month?
• What is your expected in-hand salary per month from this current job?
• Where do you currently live? How far is it from Sector-11, Noida? Are you willing to commute everyday in the morning?

Experience

• Social media marketing: 3 years (Required)
• AI tools: 1 year (Required)

Work Location: In person