SEO Specialist & Social Media

Company Description Bigul.co is focused on empowering investors and traders with practical, results-oriented tools to support their financial decisions. The company is built on the belief that every individual can succeed in the markets with a strategy tailored to their goals and risk profile.

By helping users identify the right stocks and combining them with the right tools, Bigul.co aims to make investing more accessible and effective. Team members contribute to products that are designed to be user-friendly, data-driven, and aligned with long-term success for a diverse range of investors.

Role Description This is a full-time, on-site SEO Specialist & Social Media role based in Indore. The role involves conducting keyword research, performing SEO audits, optimizing on-page elements, and managing link-building initiatives to improve search engine rankings and organic traffic.

The SEO Specialist & Social Media professional will monitor and interpret web analytics, report on performance, and adjust strategies accordingly. Day-to-day responsibilities also include managing social media profiles, creating and scheduling content, engaging with the online community, and coordinating with marketing and product teams to ensure consistent messaging and brand visibility.

Qualifications

• Ability to perform comprehensive keyword research and develop keyword-driven content strategies.
• Experience conducting SEO audits and implementing technical and on-page improvements.
• Proficiency in link building, including outreach and relationship management with relevant websites.
• Strong skills in web analytics, using tools such as Google Analytics or similar platforms to track and optimize performance.
• Hands-on experience with on-page SEO, including meta tags, headings, internal linking, and content optimization.
• Familiarity with major social media platforms and best practices for content planning, posting, and engagement.
• Ability to analyze data, prepare clear performance reports, and make data-informed recommendations.
• Excellent written and verbal communication skills, with attention to detail and consistency.
• Ability to collaborate with cross-functional teams and work effectively in an on-site environment.
• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.
• Prior experience in financial services, trading, or investing platforms is an advantage.