Seo Specialist Lucknow (India)

SEO Specialist

Company: WABA Connect

Location: Lucknow / Remote

Experience: 5+ Years

Employment Type: Full time

About WABA Connect

WABA Connect is a leading provider of WhatsApp Business API, Bulk SMS, RCS Messaging, Chatbot Solutions, and Cloud Communication Services. We help businesses improve customer engagement through innovative communication technologies.

Job Responsibilities

Develop and implement SEO strategies to improve organic rankings and website traffic.

Conduct keyword research and competitor analysis.

Optimize website content, landing pages, blogs, and service pages.

Perform on-page SEO, technical SEO, and off-page SEO activities.

Monitor website performance using Google Analytics, Google Search Console, and SEO tools.

Create and execute link-building strategies.

Track keyword rankings and prepare monthly SEO performance reports.

Work closely with content writers and developers to improve website performance.

Identify SEO opportunities for WhatsApp API, Bulk SMS, RCS Messaging, and related services.

Stay updated with the latest SEO trends, algorithm updates, and best practices.

Required Skills

Robust knowledge of On-Page SEO, Off-Page SEO, and Technical SEO.

Experience with Google Analytics, Google Search Console, Ahrefs, SEMrush, or similar tools.

Knowledge of keyword research, content optimization, and link-building strategies.

Understanding of website performance optimization and Core Web Vitals.

Experience with WordPress and SEO plugins.

Basic knowledge of HTML, CSS, and website structure is preferred.

Robust analytical and reporting skills.

Preferred Qualifications

Bachelor's degree in Marketing, IT, Business, or a related field.

Experience working with SaaS, Technology, Telecom, or Digital Marketing companies.

Proven track record of increasing organic traffic and search rankings.

Key Performance Indicators (KPIs)

Growth in organic traffic.

Improvement in keyword rankings.

Increase in qualified leads from organic search.

Growth in domain authority and backlink profile.

Website technical health and SEO score.

Pay: From ₹36,000.00 per month

Work Location: In person