Performance Marketing Specialist

Hiring: Performance Marketing Specialist (Google Ads & Meta Ads)

📍 Location: Nashik (Work From Office)

💼 Employment Type: Full-time

About Incredible Digital Solutions

Incredible Digital Solutions is a performance-driven digital marketing agency specializing in scaling eCommerce and lead generation brands through data-backed paid advertising strategies.

Over the past 5+ years, we've

• Managed $550,000+ in ad spend
• Worked with 70+ brands
• Helped businesses scale profitably through Meta Ads, Google Ads, email marketing.

We're looking for someone who is passionate about performance marketing and understands how to scale campaigns based on data not assumptions.

⚠️ Mandatory Requirement

Please apply only if you have hands-on experience managing BOTH

• ✅ Google Ads (Search, Shopping, Performance Max, Display)
• ✅ Meta Ads (Facebook & Instagram)

Candidates without experience managing eCommerce ad accounts on both platforms will not be considered.

What You'll Do -

• Plan, launch, and optimize Meta Ads & Google Ads campaigns.
• Manage eCommerce and lead generation advertising accounts.
• Scale profitable campaigns while improving ROAS and reducing CPA.
• Monitor daily campaign performance, budgets, bids, and audience targeting.
• Conduct A/B testing for creatives, copy, landing pages, and audiences.
• Build remarketing and customer acquisition strategies.
• Analyze campaign performance using GA4, Meta Ads Manager, Google Ads, and other reporting tools.
• Research competitors, identify growth opportunities, and implement scaling strategies.
• Prepare weekly and monthly performance reports with actionable insights.
• Collaborate with designers, content creators, and account managers to improve campaign performance.

Required Skills

• Hands-on experience managing Google Ads & Meta Ads.
• Proven experience handling eCommerce advertising accounts.
• Strong understanding of:
• Google Search
• Shopping Ads
• Performance Max
• Meta Conversion Campaigns
• Remarketing
• Audience Segmentation
• Experience with Shopify stores is highly preferred.
• Strong analytical mindset with the ability to interpret data and make optimization decisions.
• Experience with GA4, Google Tag Manager, Meta Pixel, and Conversion API is a plus.
• Comfortable managing multiple client accounts simultaneously.
• Excellent communication and reporting skills.