Marketing & Social Media Manager (Pre-Launch Growth)

Hiring: Marketing & Social Media Manager (Pre-Launch Growth)

Company

futuregrades

Employment Type

Full-Time

Location

Kanpur Uttar Pradesh

Salary

₹3 LPA – ₹5 LPA (Based on experience and skills)

About futuregrades

At futuregrades, we are building the next generation of learning with Artificial Intelligence.

We are creating an AI-powered learning platform for

Class 6–12 students and IIT-JEE & NEET aspirants

across all major education boards. Our vision is to make personalized education accessible to every student through an AI learning assistant that works like a

24×7 personal teacher

—helping students clear doubts, understand concepts, practice better, and learn with confidence.

Along with AI, we believe human guidance plays an equally important role in a student's success. That's why FutureGrades also provides

1-on-1 mentoring and small-group live classes

to help students improve their understanding, skills, and confidence.

We are now preparing for our launch and looking for a passionate

Marketing & Social Media Manager

who can help us build our brand, create excitement, and connect with students, parents, and educators before we go live.

About the Role

This is an opportunity to build something from the ground up.

We are looking for someone who doesn't just manage social media posts but understands how to build a brand, create conversations, grow communities, and make people excited about a product before launch.

You will be responsible for creating FutureGrades' digital identity and building a strong online presence across platforms.

If you love storytelling, understand social media trends, know how to engage Gen Z audiences, and enjoy creating content that people remember, this role is for you.

What You'll DoBuild FutureGrades Brand

• Create and execute pre-launch marketing strategies.
• Build awareness and excitement around our AI learning platform.
• Develop campaigns that connect with students and parents.
• Help shape our brand voice and online identity.

Manage Social Media Channels

Own and grow our presence on

• Instagram
• YouTube
• LinkedIn
• Facebook
• X (Twitter)
• Threads
• Telegram
• WhatsApp Communities

Your work will include

• Planning content calendars
• Creating engaging posts and campaigns
• Managing daily content publishing
• Growing followers and communities
• Tracking performance and improving strategies

Create Engaging Content

You will work on

• Reels and YouTube Shorts
• Educational content
• AI product demonstrations
• Student-focused campaigns
• Founder stories
• Trending content
• Launch teasers
• Community-driven content

Community & Influencer Growth

• Build communities of students, parents, and educators.
• Engage with audiences and create meaningful conversations.
• Identify and collaborate with education creators and influencers.
• Manage creator partnerships and campaigns.

Growth & Analytics

• Track social media performance and growth metrics.
• Understand what content works and why.
• Share insights and suggestions for improvement.
• Support lead generation and early user acquisition.

Who We Are Looking For

• 0–5 years of experience in social media marketing, digital marketing, or brand building.
• Someone who has experience growing social media pages or communities.
• Strong understanding of Instagram, YouTube, LinkedIn, and content trends.
• Good storytelling and communication skills.
• Creative mindset with the ability to execute ideas quickly.
• Understanding of student and Gen Z audiences.
• Experience with influencer marketing is a plus.
• Basic knowledge of SEO, Meta Ads, and analytics will be an advantage.

You Will Have An Advantage If You Have

• Worked with an EdTech, AI, SaaS, or startup brand.
• Built a social media presence from scratch.
• Created viral or high-engagement content.
• Experience with product launch campaigns.
• Basic video editing and creative design skills.

What Success Looks Like In your first few months, you will help us

• Build a strong FutureGrades community before launch.
• Create awareness among students and parents.
• Increase engagement across social platforms.
• Generate excitement around our AI learning platform.
• Build a brand that students trust and want to be part of.

Why Join futuregrades?

• Be part of the early team bui