Google ads & google maps seo specialist (India)

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Candidate must be available 9-5pm EST

Salary range - 30000-35000 INR.

Company Description TBL Digital is a marketing agency focused on bold, high-impact campaigns that help brands stand out and get remembered. The team specializes in content creation, social media growth, paid advertising, and influencer partnerships for businesses in food, beverage, hospitality, travel, and e-commerce.

TBL Digital delivers custom, non-template strategies that emphasize disruptive storytelling and measurable results. The agency manages Meta and Google ad campaigns, influencer marketing, and restaurant and hospitality marketing for clients across Toronto, the GTA, and KWC, with a globally minded approach. TBL Digital is dedicated to helping brands build strong, attention-grabbing identities that drive engagement and conversions.

Role Description This is a full time remote role for a Google Ads & Google Maps SEO Specialist. The specialist will plan, set up, and optimize Google Ads campaigns, focusing on search, display, and local campaigns that drive qualified traffic and conversions.

They will manage and optimize Google Business Profiles and Google Maps listings, including category selection, local keyword targeting, and review monitoring to improve local search visibility. Daily responsibilities include conducting keyword research, performing SEO audits, analyzing web analytics data, and implementing on-page SEO best practices aligned with campaign goals. The specialist will collaborate with the wider marketing team to coordinate ad messaging, landing pages, and tracking, and will prepare performance reports and recommendations to continuously improve results.

Qualifications

• Candidates should possess skills in Keyword Research and On-Page SEO to identify opportunities and optimize content for search visibility.
• Candidates should possess skills in SEO Audits and Web Analytics to evaluate site performance, diagnose issues, and measure campaign effectiveness.
• Candidates should possess skills in Link Building to support organic ranking improvements and strengthen domain authority.
• Hands-on experience with Google Ads (Search, Display, Local) and Google Business Profile/Google Maps optimization.
• Proficiency with tools such as Google Analytics, Google Tag Manager, Google Search Console, and common SEO platforms (e.g., SEMrush, Ahrefs, Moz).
• Strong analytical skills with the ability to interpret data, identify trends, and translate insights into actionable strategies.
• Effective written and verbal communication skills, with the ability to present findings and recommendations clearly to stakeholders.
• Ability to work independently in a remote environment, manage multiple campaigns, and meet deadlines in a fast-paced setting.
• Previous experience in digital marketing for local or service-based businesses; experience with hospitality or restaurant marketing is an asset.
• Relevant education or certifications in marketing, communications, or digital advertising (e.g., Google Ads certification) are beneficial.