Expert SEO search engine optimization

Job Description: SEO Executive / SEO Specialist Job Title

SEO Executive

Job Summary

We are looking for a skilled and result-oriented SEO Executive to improve our website visibility, organic rankings, and online presence. The ideal candidate should have hands-on experience in search engine optimization, keyword research, on-page and off-page SEO, technical SEO, and performance analysis.

Key Responsibilities

• Develop and execute effective SEO strategies to improve website rankings and organic traffic.
• Conduct keyword research and competitor analysis to identify growth opportunities.
• Perform on-page SEO activities including meta titles, meta descriptions, heading optimization, URL structure, internal linking, and content optimization.
• Manage off-page SEO activities such as link building, outreach, directory submissions, and backlink analysis.
• Perform technical SEO audits and identify website issues affecting search performance.
• Monitor website performance using SEO tools and analytics platforms.
• Track keyword rankings, organic traffic, conversions, and SEO KPIs.
• Optimize website content according to search engine guidelines and user intent.
• Collaborate with content, web development, and marketing teams to improve SEO performance.
• Stay updated with the latest Google algorithm changes and SEO trends.

Required Skills

• Strong understanding of SEO concepts and best practices.
• Experience with Google Search Console, Google Analytics, and SEO tools.
• Knowledge of keyword research tools such as SEMrush, Ahrefs, Moz, or similar platforms.
• Understanding of HTML basics, website structure, and technical SEO.
• Experience with WordPress or other CMS platforms is preferred.
• Good analytical and problem-solving skills.
• Ability to create SEO reports and provide actionable insights.

Qualifications

• Bachelor's degree in Marketing, IT, Business, or a related field (preferred).
• 1–3 years of experience in SEO (freshers with strong SEO knowledge may also apply).

Key Performance Indicators (KPIs)

• Improvement in organic traffic.
• Growth in keyword rankings.
• Quality and quantity of backlinks.
• Improvement in website visibility and search performance.
• Increase in organic leads/conversions.

Employment Type

Full-time

Location

Phagwara

Salary: Negotiable

Pay: ₹11,000.00 - ₹15,000.00 per month

Work Location: In person