Experienced Social Media Manager

Company Description Self-employed professionals in Dwarka often collaborate with clients across diverse industries to support their brand growth and online presence. As an independent business, the focus is on delivering tailored social media strategies, content, and campaigns that align with each client’s goals and target audience. Work typically involves close coordination with small businesses, entrepreneurs, and emerging brands seeking to improve visibility and engagement. This environment offers flexibility, creative autonomy, and the opportunity to build long-term client relationships based on results and trust.

Role Description The Experienced Social Media Manager is a full-time, on-site role based in Dwarka, responsible for overseeing social media activities for multiple clients or projects. Day-to-day tasks include planning and executing social media strategies, creating and scheduling posts, managing profiles across platforms, and engaging with audiences through comments, messages, and community interactions. The role involves monitoring performance metrics, preparing regular reports, and adjusting strategies to improve reach, engagement, and conversions. The Social Media Manager will collaborate with clients to understand their brand voice, develop campaign ideas, and ensure consistent messaging. The position also includes staying current with platform updates, trends, and best practices to keep social media efforts competitive and effective.

Qualifications

• Demonstrated experience managing social media accounts for brands or clients, including strategy development and campaign execution.
• Strong skills in content creation for social platforms, including writing captions, basic graphic design, and short-form video concepts.
• Ability to use social media management and analytics tools to schedule posts, track performance, and generate reports.
• Good understanding of audience engagement, community management, and customer service via social channels.
• Knowledge of current social media trends, platform features (e.g., Reels, Stories, Shorts), and best practices for organic growth.
• Excellent written and verbal communication skills, with the ability to adapt tone and style to different brands.
• Strong organizational and time-management skills, with the ability to handle multiple clients or projects simultaneously.
• Comfortable working independently on-site in Dwarka and coordinating directly with clients and collaborators.
• Prior experience as a Social Media Manager or similar role; freelance or self-employed experience is highly valued.
• Relevant education in marketing, communications, media, or a related field is beneficial but not mandatory.