Digital Marketing Specialists

Company Description Haarvel is a growing organization focused on delivering innovative, customer-centric products and services in the beauty and personal care space. The team values data-driven decision making, creativity, and consistent brand storytelling across digital channels. Haarvel emphasizes collaboration, learning, and performance, offering opportunities to work on campaigns that directly impact brand visibility and growth. Team members are encouraged to contribute ideas, take ownership of projects, and develop professionally within a supportive environment.

Role Description The Digital Marketing Specialist is a full-time, on-site role based in Ahmedabad. This role is responsible for planning, executing, and optimizing digital marketing campaigns across multiple channels, including social media, search, email, and display advertising. Daily tasks include managing social media accounts, creating and scheduling content, monitoring campaign performance, and preparing reports using web analytics tools. The specialist will collaborate with creative and product teams to align messaging, manage budgets, and ensure campaigns meet brand and performance objectives. The role also involves staying updated on industry trends, testing new strategies, and recommending improvements to enhance reach, engagement, and conversions.

Qualifications

• Candidates should possess strong skills in Digital Marketing and Online Marketing for planning and executing multi-channel campaigns.
• Candidates should possess skills in Social Media Marketing for managing platforms, engaging audiences, and growing brand presence.
• Candidates should possess skills in Web Analytics for tracking performance, interpreting data, and optimizing campaigns.
• Candidates should possess excellent Communication skills for clear messaging, collaboration with internal teams, and reporting outcomes.
• Experience with tools such as Google Analytics, Meta Business Suite, and basic ad platforms (e.g., Google Ads, social media ads) is beneficial.
• Ability to work on-site in Ahmedabad, manage multiple projects, and meet deadlines in a fast-paced environment.
• Relevant education in Marketing, Digital Media, Business, or a related field, or equivalent practical experience.
• Prior experience in digital marketing roles, preferably in consumer brands or e-commerce, is an advantage.