Digital Marketing Executive / Trainer

Digital Marketing Executive / Trainer

Company: Dforce Digital Academy

Location: Amritsar, Punjab

Job Type: Full-Time

About Dforce Digital Academy

Dforce Digital Academy is a leading institute focused on Digital Marketing, Artificial Intelligence (AI), and career-oriented skill development. We believe in practical learning through live projects, industry exposure, and real business campaigns to prepare students for successful careers.

Job Summary

We are looking for a passionate and knowledgeable Digital Marketing Executive / Trainer who can manage digital marketing campaigns while also training students with practical, industry-relevant skills. The ideal candidate should have hands-on experience in digital marketing and the ability to simplify concepts for learners.

Key ResponsibilitiesDigital Marketing

• Plan, execute, and optimize digital marketing campaigns.
• Manage Meta (Facebook & Instagram) advertising campaigns.
• Create and optimize Google Ads campaigns.
• Perform SEO (On-page, Off-page & Technical SEO).
• Conduct keyword research and competitor analysis.
• Manage social media accounts and content calendars.
• Create engaging marketing content using AI tools.
• Execute Email Marketing and WhatsApp Marketing campaigns.
• Monitor campaign performance and generate reports.
• Improve website traffic and lead generation strategies.
• Stay updated with the latest digital marketing trends and AI tools.

Training Responsibilities

• Deliver practical classroom sessions on Digital Marketing.
• Train students using live projects and case studies.
• Conduct hands-on workshops and assignments.
• Guide students in creating portfolios and real campaigns.
• Evaluate student performance and provide mentorship.
• Help students prepare for interviews and freelancing opportunities.
• Develop training materials, presentations, and practical exercises.
• Keep course content updated with industry trends.

Required Skills

• Search Engine Optimization (SEO)
• Google Ads (PPC)
• Meta Ads (Facebook & Instagram)
• Social Media Marketing
• Content Marketing
• Email Marketing
• Canva & Basic Graphic Designing
• WordPress Website Management
• Google Analytics & Search Console
• AI Tools (ChatGPT, Gemini, Claude, Midjourney, etc.)
• Video Editing (Basic)
• Lead Generation
• Marketing Automation (Preferred)

Qualifications

• Bachelor's Degree in Marketing, Business, Computer Applications, or related field.
• Digital Marketing Certification preferred.
• 1–3 years of practical Digital Marketing experience.
• Prior teaching or training experience is an added advantage.

Soft Skills

• Excellent communication and presentation skills.
• Strong command of English, Hindi, and Punjabi.
• Passion for teaching and mentoring students.
• Creative thinking and problem-solving ability.
• Leadership and team collaboration.
• Positive attitude and willingness to learn.

Performance Indicators (KPIs)

• Student satisfaction and feedback.
• Student placement success.
• Course completion rate.
• Practical project completion.
• Digital marketing campaign performance.
• Lead generation and conversion contribution.
• Student attendance and engagement.
• Training quality and content improvement.

What We Offer

• Competitive salary with performance incentives.
• Opportunity to work with AI-powered marketing tools.
• Professional growth and certification support.
• Friendly and innovative work environment.
• Exposure to live client projects.
• Opportunity to mentor future digital marketing professionals.
• Career advancement into Senior Trainer or Digital Marketing Manager roles.

Location: Amritsar, Punjab

Employment Type: Full-Time

Experience: 1–3 Years (Freshers with exceptional practical skills may also apply)

Salary: Competitive, based on experience and skills.

Pay: ₹15,000.00 - ₹30,000.00 per month

Work Location: In person