Content Strategist & Community Copywriter (Multi-Platform)

About the job

We are looking for a Content Strategist & Community Copywriter who can create high-quality, platform-native content across community-driven and social platforms such as Reddit, Quora, LinkedIn, Instagram, and Google Business Profiles.

This role is ideal for someone who understands that great writing is not one-size-fits-all — each platform has its own tone, audience psychology, and engagement style. You will help shape our brand voice, drive organic growth, and build trust through thoughtful, community-first content.

Responsibilities

1.⁠ ⁠Write and adapt content across multiple platforms, including Reddit, Quora, LinkedIn, Instagram, and Google Business reviews

2.⁠ ⁠Create authentic, community-aligned posts that spark meaningful discussion rather than direct promotion

3.⁠ ⁠Develop platform-specific content strategies that match user behavior and expectations

4.⁠ ⁠Apply proven copywriting frameworks (AIDA, PAS, Hook-Value-CTA, storytelling formats) to craft compelling content

5.⁠ ⁠Repurpose a single idea into multiple content formats tailored to each platform

6.⁠ ⁠Maintain brand consistency while adjusting tone and structure for different audiences

7.⁠ ⁠Monitor engagement trends and optimize content based on performance insights

8.⁠ ⁠Collaborate with marketing and growth teams to support campaigns, launches, and community-building efforts

Qualifications

1.⁠ ⁠Strong writing, editing, and storytelling skills in English

2.⁠ ⁠Proven experience creating content for community-driven platforms (Reddit and/or Quora experience is a strong plus)

3.⁠ ⁠Deep understanding of how content performs differently across platforms

4.⁠ ⁠Ability to write in multiple tones: professional (LinkedIn), conversational (Reddit), creative (Instagram)

5.⁠ ⁠Familiarity with content strategy, audience psychology, and persuasive writing principles

6.⁠ ⁠Self-driven, detail-oriented, and comfortable working in fast-moving environments, usage of AI, VPNs etc.