Associate Director – Business Development (New Business Acquisition) – Events

Job Title: Associate Director – Business Development (New Business Acquisition) – Events

Department – Growth & Integration

Role Summary

The Associate Director – Business Development will drive new business acquisition and revenue growth by identifying, developing, and converting new client opportunities across corporate events, experiential marketing, exhibitions, and brand activations. The role requires a strategic sales professional with strong industry networks and a proven ability to close high-value deals.

Key Responsibilities

• Identify and acquire new clients to achieve revenue targets.
• Build and manage a strong sales pipeline through networking, referrals, and outbound prospecting.
• Lead client meetings, pitches, proposals, negotiations, and contract closures.
• Collaborate with internal teams to develop customized event solutions.
• Maintain strong relationships with key decision-makers and identify cross-selling opportunities.
• Track market trends and competitor activities to identify new business opportunities.

Qualifications & Experience

• 8–12 years of business development experience, with at least 5 years in the events.
• Strong presentation and client relationship management skills.
• Proven track record of achieving new business and revenue targets.