Account Manager - Paid Media

Profile: Account Manager - Paid Media

Company : NuroSparX - Digital Growth Company

Location : Remote

Communication Skills : Extremely fluent in English

Experience : 4-5+ years of proven experience with expertise in managing a team & working in agencies

Salary : 9 LPA - 12 LPA (based on current CTC & experience)

Notice Period : Immediate joiner or up to 30 days

ROLE OVERVIEW

We are looking for an ownership-driven Performance Marketing Manager who combines data, creativity, and platform depth with 5+ years of proven experience in managing paid growth across global platforms.

You will work directly with US-based clients on lead generation, ecommerce, and growth-focused campaigns, while managing a team and owning performance outcomes end to end.

Core Capabilities (Mandatory)

• Paid Media Strategy & Execution:
• End-to-end ownership of paid campaigns across Search, Social, Display, Video, and Marketplaces.
• Ability to plan and execute full-funnel strategies (TOFU, MOFU, BOFU).
• Strong understanding of CAC, LTV, ROAS, and funnel economics.
• Global Advertising Platforms (Critical)
• Hands-on expertise with:
• Google Ads (Search, Performance Max, Display, YouTube)
• Meta Ads (Facebook & Instagram)
• LinkedIn Ads (B2B demand & lead gen)
• Amazon Ads (Sponsored Products, Brands, Display)
• Programmatic / Native platforms
• Retargeting & audience-based advertising systems
• Must understand platform nuances, scaling logic, and optimization frameworks.
• Creative & Messaging Strategy
• Ability to guide ad creatives, hooks, and messaging frameworks.
• Experience working with designers, video editors, and content teams.
• Understanding of UGC-style ads, short-form video, and performance creatives.
• Strong sense of what converts across platforms.
• Tracking, Attribution & Analytics (Critical)
• Expert-level understanding of conversion tracking and attribution.
• Strong proficiency in GA4, Google Tag Manager, platform pixels, and CRM integrations.
• Ability to create reports and analyze performance data and convert insights into clear actions.
• Comfortable presenting performance and insights to clients.
• Experimentation & Optimization
• Structured A/B testing mindset across creatives, audiences, offers, and landing pages.
• Ability to scale winning campaigns and quickly cut inefficiencies.
• Strong problem-solving approach to declining performance or rising acquisition costs.

General Requirements-

• Manage paid media across multiple clients with consistent performance improvements.
• Experience working in agency environments with ownership mindset.
• Strong process orientation and documentation habits.
• Ability to guide and manage junior performance marketers.
• Overlap with US time zones for client communication.
• Fluent English for direct US client calls and reporting.
• Proven experience managing and mentoring a team.
• 5+ years of hands-on performance marketing experience.

About NuroSparX

NuroSparX is a digital growth company focused on building scalable, performance-led growth systems for US-based clients.

We specialize in paid growth, CRO, AI automation, analytics, and high-performance websites, helping brands move faster, scale smarter, and make data-driven decisions.