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Marketing Analytics Manager - Python/SQL|Bengaluru|5+ yrs

  • HuQuo
  • India, B...
  • 5 - 10 Yrs
  • 20 - 25 Lacs PA

Job Closed

Job Description

  • Marketing Analyst Job Responsibilities :
  • Provides actionable overall market and customer insights to address key strategic questions.
  • Responsible for tracking, reporting, and analyzing the performance of marketing activities, ad-hoc analytic requests, and development/automation of regular reports.
  • Analyzes external and internal customer data using database queries (SQL, Access), spreadsheet (Excel) models, web analytics tools (Adobe / Omniture), statistical analysis tools, and campaign management software tools.
  • Evaluates customers' online behavior and provide insights and recommendations for further enhancements to the guest experience.
  • Analyzes A/B and Multi-variate tests, communicate results and provide recommendations.
  • Creates PowerPoint presentations to provide market and consumer insights to other marketing and sales departments.
  • Advises other marketing functions (e-commerce/website, online/offline advertising, brand, product development) as the knowledge owner for customer and market data.

Job Responsibilities

  • Responsible for tracking, reporting, and analyzing the performance of marketing activities, ad-hoc analytic requests, and development/automation of regular reports.
  • Analyzes external and internal customer data using database queries (SQL, Access), spreadsheet (Excel) models, web analytics tools (Adobe / Omniture), statistical analysis tools, and campaign management software tools.

Location

Bangalore Urban, Karnataka, India