Lead Assistant Manager-Web Analytics|Gurgaon|4+Years
HuQuo
India, G...
4 - 9 Yrs
Job Description
We are seeking a highly skilled and experienced Web Analytics Specialist to join our team. The ideal candidate will have a strong background in web analytics, SQL, Power BI, and Looker Studio.
As a Web Analytics Specialist, you will be responsible for analyzing website traffic, user behavior, and providing insights to improve website performance and user experience.
Qualifications:
Bachelor's degree in Computer Science, Information Systems, Statistics, or related field (Band A colleges)
Proven experience with web analytics tools such as Google Analytics and Adobe Analytics
Proficiency in SQL for data extraction, manipulation, and analysis
Strong skills in data visualization and dashboard creation using Power BI and Looker Studio
Excellent analytical and problem-solving abilities
Ability to communicate complex data insights effectively to non-technical stakeholders
Experience with A/B testing, experimentation, and statistical analysis is a plus
Job Responsibilities
Utilize web analytics tools like Google Analytics and Adobe Analytics to track and analyze website traffic, user engagement, and conversion rates
Develop and maintain SQL queries to extract, manipulate, and analyze data from various databases and sources
Create customized reports and dashboards using Power BI and Looker Studio to present data insights to stakeholders
Identify trends, patterns, and anomalies in website data to provide actionable recommendations for optimization
Collaborate with marketing, product development, and UX/UI design teams to implement data-driven strategies
Conduct A/B testing and experiments to evaluate the effectiveness of website changes
Stay updated on industry trends, best practices, and emerging technologies in web analytics and data visualization
Location
Gurgaon, Haryana, India
About Company
HuQuo (derived from Human Quotient) is the next stage in the evolution of HR. In an industry thirsty for innovation, HuQuo is a fresh perspective towards people and organizations. At HuQuo,we do not look at human beings as mere resources, but as an ocean of untapped potential. Human Quotient goes beyond IQ and EQ. It’s the holistic representation of all human potential. We strategically manage this Human quotient. We believe that every organization has a human like individuality which can help nurture and flourish those individuals that resonate with it. Our endeavor is to bring such high resonance individuals and organizations together. We will achieve this through extensive use of analytics and deep immersion to understand the core of the organizations and people we work with.