Head of Marketing | Hyderabad | 8+Years

📍 Location: Hyderabad, TG

💰 Salary: 25-30 LPA

🕒 Experience: 08-12 Years

📌 Employment Type: Full-time

Key Requirements:

• Bachelor’s degree in Marketing, Business Administration, or related field; MBA preferred.
• 8-12 years of marketing experience, focusing on brand management and strategic planning.
• Proven success in developing and executing marketing campaigns that deliver results.
• Strong leadership, communication, and interpersonal skills; able to collaborate effectively with teams and stakeholders.
• Creative thinker with a passion for branding and design.
• Strong analytical skills to use data for strategic decision-making.
• Experience in the food or beverage industry, especially ice cream or desserts, is a plus.

Develop and Implement Marketing Strategy:

• Create and execute a marketing strategy to boost brand awareness, drive sales, and build brand loyalty.
• Define target audiences, and key messaging, and select appropriate marketing channels.

Brand Development:

• Lead brand development to ensure consistency with company values and objectives.
• Manage brand positioning, visual identity, and messaging across all platforms.

Product Launches and Promotions:

• Plan and execute product launches, seasonal promotions, and marketing campaigns to drive excitement and sales.
• Collaborate with teams for smooth execution from concept to launch.

Digital Marketing:

• Oversee digital marketing efforts, including social media, email marketing, influencer partnerships, and online ads.
• Stay updated on digital marketing trends and leverage new opportunities for consumer engagement.

Market Research and Analysis:

• Conduct market research to identify trends, competitive insights, and growth opportunities.
• Analyze performance metrics and consumer feedback to refine strategies and optimize campaigns.