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Digital Implementation Lead/Manager|Multiple|8+Years

  • HuQuo
  • Multiple
  • 8 - 10 Yrs

Job Description

  • Is looking for a highly talented individual to join the Digital Measurement Strategy team.
  • The team is responsible for tagging and tracking the company's portfolio of sites and apps.
  • The team's focus is on enabling audience measurement tools, developing and implementing analytics requirements, and defining/refining business KPIs.

Mandatory Skills :

  • Adobe Analytics,Tag Validation OR Tag implementation

Job Responsibilities

  • Testing and overseeing quality assurance/control (QA/QC) of analytics implementations for digital products (web, mobile apps, and connected devices apps).
  • Implementing and testing digital analytics requirements in Adobe Analytics, ComScore, and Nielsen.
  • Communicating analytics tracking requirements to developers and project managers.
  • Maintaining documentation of tracking requirements and testing scripts.
  • Ensuring consistency and accuracy of measurement across all products.
  • Protecting fidelity of key performance indicators.
  • Presenting best reporting practices and strategy internally.
  • Experience with Adobe Analytics, including processing rules, Adobe Heartbeat, Adobe Audience Manager, Nielsen DCR/DTVR, and ComScore c-values.
  • Analyzing large datasets and deriving key insights.
  • Experience with debugging tools like Charles Proxy on various devices (tvOS, Roku, FireTV, Samsung, iOS, Android, etc.).


Gurgaon, Haryana, India

Bengaluru, Karnataka, India